Tony Wright’s been called Daddy, honey, a braggart, a genius, arrogant, a drunken fool, a soft-hearted pushover, a fat idiot, a strong-minded obstacle, a stubborn S.O.B. and many other things that wouldn’t be appropriate to print in any family friendly publication.
Firstly, Wright is a Christian that believes that Christ died for all people’s sins, regardless of religion, sexual orientation, past sins or current issues. He believes in the inerrancy of the bible. He believes in man’s errancy in deciphering bible. He believes the bible is a living document that has the ability to transform people’s lives no matter where they are. He is happy to discuss theology, although he doesn’t do it that often.
Wright is also a Husband and Father. His wife, Kathy Wright is a professional family photographer in the Dallas area and they have four children – Nathan, age 8, Preston, age 5, Allison, age 2 and Tiegan who is One. (born Valentine’s day, 2013). They will have no more children…If Wright has anything to say about it. The Wright family currently resides in Allen, Texas, home of the largest and most expensive high school football stadium in the world, a stadium that is currently unusable because it’s foundation is cracking.
Professionally, Wright is an avid digital marketing strategy geek. He has more than 15 years experience working with some of the largest brands in the world on their digital strategies. He is passionate about helping companies improve their digital presence and become more profitable through digital channels. He consistently works to integrate digital strategies with traditional strategies and longs for the day when there is no divide between digital and traditional, and it’s all just “marketing” strategy. That day is getting closer.
Wright started WrightIMC in 2008. WrightIMC has since grown to be one of the fastest growing advertising agencies in the country. It is arguably one of the top 3 (in terms of revenue) search engine marketing firms in Dallas and in the top 5 in Texas.
Wright also has extensive experience in online crisis communication and brand reputation strategy, including corporate blogging and corporate monitoring, most notably directing the online corporate reputation management strategy for American Airlines immediately following the events of September 11, 2001.
Wright serves as the driving force behind WrightIMC while also managing online media strategies, public relations and other interactive marketing projects for our clients. He provides valuable input into creative, technical and strategic projects as well, ensuring that the strategic vision of all interactive marketing programs mesh with campaign goals.
Wright is currently on the Global Board of Directors for the Search Engine Marketing Professionals Organization (SEMPO). He is a two-time former president and founding member of the Dallas/Ft. Worth Search Marketing Association (the largest local SEO organization in the world). Wright is a member of the Dallas chapter of the Entreprenuer’s Organization (EO) and is the secretary of his EO forum. He also pays membership dues for like a thousand other organizations, and some day he will get more involved in them – after his kids can dress themselves.
Wright is a sought after speaker at industry events, including Pubcon, Search Engine Strategies, E-tail and others. His frequent contribution of articles, columns and quotes to various national and trade publications are widely read and cited. Wright’s work for his clients has been recognized in several local and national award campaigns, including the Excellence in Interactive Marketing Award, the Katie Awards, Webawards and the PRweek awards.
Wright is also an avid BBQ cook, foodie, outdoorsman and reader.
Client experience includes: American Airlines, Hewlett Packard, Hanes, Q-tips, Kraft Interactive, Unilever Interactive, Disney Interactive, Coca-Cola, Tombstone Pizza, Merck Pharmaceuticals, Whymilk.com, NokiaUSA, Nokia n-gage, Gateway Computers, Samsung Electronics, Hilton Hotels, Southern Methodist University, Baylor University, Barewalls.com, FASTSIGNS, La Quinta, Precept Financial, Bank of America, Compass Bank, AIG Insurance, and hundreds of others